Dulan on April 30th, 2007

The cashiers, the salespersons etc - these are the frontline of an organisation - the operational people. They are generally lesser paid than the managers and executives who put together brand identity and I’m willing to bet that they’re also uninvolved in the advertising of things. However, they are also generally the people in the front line - the people who have the most contact with the customer. Therefore, they are also the people who will have the greatest impact on the customer’s opinion of the product.

Continue reading about The impact of personal experience on a brand

Dulan on March 26th, 2006

With a title like that and the words “Learn how your character flaws could give you some real advantages in the workplace.” right below, how could I possibly resist clicking on the link that would help me “Get the full 2006 Careers Guide, free?

Continue reading about Bad habits…that help you get ahead

Dulan on November 3rd, 2005

It’s weird. I like the service I get from HSBC. I don’t bother them very much. I have friends who work there.

So why should they (the local branch) have a problem with me switching to a more secure and less crash-prone operating system/web browser?

Continue reading about HSBC (SL) doesn’t want me to use Linux

Dulan on October 26th, 2005

Sometime back, I was in Habarana wondering how so many barber shops so close together could still stay in business. Apparently, they were just managing - but only just. According to an accounts guy from one of the “big” hotels in the area with whom I spoke, whenever someone starts something new in the area, everyone else who’s jobless follows suit. While that situ might’ve changed (haven’t been there in quite a while *sigh*) it seems that copying good ideas is a global thing.

Continue reading about Copying your way to…. success?

Dulan on August 15th, 2005

It means “Much in Little”. Effectively, that there is something great about being small…

Continue reading about Multum in parvo